Introducing the Next Phase in Garden Writing
Web Site, Blog, Podcast, Video, & Social Networking Tools
It is becoming clear that authors simply must embrace social networking if they are going to retain their influence over consumers…especially younger consumers. But it is also clear that building a social network is time consuming and expensive and even more time consuming to grow and maintain. It becomes even more daunting when you consider that as the consumer has become more and more comfortable with the web that they expect every website they visit to be as fast and interactive as Amazon, Google, or Facebook. So, your site and the tools you use to communicate have to be industry standard or your fans will simply click over to a site that is built properly.
We understand, and have the following tools to assist you in communicating your message consistently and professionally with as little effort and time commitment as possible:
Website Template
Cool Springs Press provides a state of the art website that authors can use that has every imaginable feature that will communicate the author’s message and the tools needed to communicate with their consumers. Features include: Author public speaking scheduler, Auto Twitter Feed and Display, Auto Blog Software and Display, Auto Facebook Feed and Display, Search Your Articles, Search your Images, Book page that features your books, The Garden Bookstore where your consumers can find any garden book in print, The garden book widget- a feature that allows you to highlight a book on your blog, and numerous admin features that allow you to display information on your site just the way you want it to appear.
Auto Communications
Staying in consistent communications with your fans is crucial to your success and consumers are going to be looking for more and more consistent communications as we move forward. Cool Springs Press understands that these communications can be very time consuming for you, so we have created an auto communications program that will assist you in these efforts and make sure that you remain consistent in telling your story. If you are a Digital Asset Manager (DAM) partner with CSP, you will have the option of participating in this program. As you load your content and images into the DAM, you will be prompted to use that content (Or some new content) into our auto communicator software. This software will automatically update your blog, your twitter account or your facebook page with content all year long. You will also have the option to choose how often you want to update these services. For instance, you may only want to blog once per week, but you want to twitter to your fans 3 times per week. The choice is yours, and of course, you can always add new updates easily and as often as you like.
Are you interested in web site, blog, and social networking tools? Contact Jim Bashour at jbashour@coolspringspress.com.
